Books

Below you can find a selection of (online) marketing and entrepreneurship related books I have enjoyed reading (or not) and that I find interesting to share with you. Suggestions or remarks?

Delivering Happiness by Tony HsiehDelivering Happiness

First it was a book. Then it was a bus tour. Now it’s a Movement. Learn more about Delivering Happiness and how we’re using scientific sense, business sense, and human sense to nudge the world to a happier place.

by Tony Hsieh (CEO at Zappos.com)

March 2012


Superfreakonomics by Steven D. Levitt and Stephen J. DubnerSuperfreakonomics

Not only the tough questions, but also the unexpected ones… SuperFreakonomics challenges the way we think all over again, exploring the hidden side of everything.

by Steven D. Levitt and Stephen J. Dubner

January 2012

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