During the creation of the Google Russia viral video “GMail Art“, the following ingredients were used: 162 meters of grey tape, 45 Lego bits, 32 pieces of clay, 18 painting brushes, 18 m² plastic foil, 12 aerosols, 10 liters of white paint, 4 rolls of paper, 2 kg millet pulp, 1 printer, 1 hair drier, 1 floorcloth and 1 saw.
The promotional video was produced by Saatchi Moscow to get more Russian GMail subscribers:
Nice video! It reminds me of the Soviet stop motion movies from the early 1920s which I discussed in an art class back in high school :-)
It’s about time Google did that. Russia is just so untapped.
Nice video from Saatchi. By the way they just pulled out their operations from Singapore and Bangkok. Maybe they’re doing really well in Russia.